
Newspaper
Creating Internal Link Building for a Newspaper through ARI and a RAG System
The challenge
The newspaper wanted to build robust internal link building, allowing journalists to intelligently link new articles with past ones. The goal was to enrich the narrative and keep readers engaged, avoiding repeatedly rewriting the same information and creating coherent internal links.
The solution with ARI
Thanks to ARI, we developed a RAG system that analyzes the content of a new article and suggests links to previous articles in real time. For example, if a journalist writes a piece about a thwarted bombing in Ukraine thanks to Patriot missiles, the system can suggest a link to an old article that covered the supply of those missiles to Ukraine.
The result
In this way, the newspaper creates a network of internal links, improving historical coherence and enriching the reader's experience. The RAG system based on ARI integrates directly with the editorial workflow, helping journalists build solid internal link building and keep the narrative alive over time.

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