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ARI AI / LEGAL

Cookies Policy

How Black Bytes SA uses cookies and similar technologies on ari.bytes.black. Document drafted in compliance with the Italian Garante 10 June 2021 Guidelines, the ePrivacy Directive 2002/58/EC and the GDPR. In case of discrepancy between this version and the Italian version, the Italian version shall prevail.

Last updated: May 13, 2026

1. What cookies are

Cookies are small text files that the websites you visit save on your device (computer, smartphone, tablet). They serve to make sites work properly, improve performance, provide information to site owners or deliver personalized advertising.

Alongside cookies we also use similar technologies — such as web beacons, pixel tags, device identifiers and objects stored in the browser's localStorage — which, for the purposes of this Cookies Policy, are considered equivalent to cookies.

Cookies may be installed directly by the visited site (first-party cookies) or by other parties whose content is embedded in the site (third-party cookies).

2. Categories of cookies used

The ari.bytes.black website uses the following categories of cookies:

2.1 Technical and functional cookies

Indispensable for the proper functioning of the site and to provide the services requested by the user. They include strictly necessary cookies (e.g. storing consent preferences) and functional cookies (e.g. storing the chosen language). Pursuant to art. 122 of the Italian Privacy Code, technical cookies do not require user consent.

2.2 Analytics cookies

Allow collection of aggregate information on how users use the site (pages visited, time spent, traffic source). We use Google Analytics 4 with anonymized IP. These cookies require user consent as they are installed by third parties (Google) and do not fall within the notion of "first-party analytics cookies equivalent to technical cookies" of the Italian Garante 10 June 2021 Guidelines.

2.3 Marketing and profiling cookies

Track user navigation activity to display personalized ads and measure advertising campaign effectiveness. We use Google Ads (including remarketing). These cookies require explicit consent.

2.4 Third-party cookies for embedded services

Some site features (e.g. Calendly booking calendar, Tally forms) install third-party cookies when you interact with them. The installation of these cookies is subject to your consent.

3. Detailed list of cookies

Below is the list of the main cookies installed by the site. Durations are indicative and may vary depending on each provider's policy.

NameProviderTypeDurationPurpose
cookie-consentari.bytes.blackTechnicalPersistent localStorageStores user's cookie consent choice
_gaGoogle AnalyticsAnalytics2 yearsDistinguishes unique users
_ga_ZMERXM6SKSGoogle AnalyticsAnalytics2 yearsMaintains GA4 session state
_gidGoogle AnalyticsAnalytics24 hoursDistinguishes users
_gcl_auGoogle AdsMarketing3 monthsStores conversion information
_gcl_aw / _gcl_dcGoogle AdsMarketing3 monthsAd click and conversion tracking
NID / IDEGoogle / DoubleClickMarketing13 monthsAd personalization and remarketing
Calendly cookiesCalendly.comThird-party functionalSession / persistentBooking widget functionality
Tally cookiesTally.soThird-party functionalSessionEmbedded form functionality

4. How to manage cookies

You may manage your cookie preferences through several channels:

4.1 Site cookie banner

On your first visit, you are shown a cookie banner allowing you to accept or reject non-strictly-necessary cookies. Your choice is stored and may be changed at any time by deleting the cookie-consent cookie from your browser settings and reloading the page.

4.2 Browser settings

Every browser allows you to manage cookies through its settings. For specific instructions see:

4.3 Specific opt-outs

To selectively disable third-party analytics and marketing cookies:

5. Consequences of refusing consent

Refusing analytics and marketing cookies does not in any way affect access to the site's content. However, there may be some consequences:

  • We will not receive aggregate data on how the site is used and therefore will not be able to improve it based on real user behavior.
  • Google ads shown to you on other sites will not be personalized based on your visit to our Site.
  • Some third-party functionalities (Calendly booking, Tally forms) may not be available or may have reduced features if you refuse third-party functional cookies.

6. Cookies Policy updates

This Cookies Policy may be updated to reflect technological, organizational or regulatory changes. The date of the last update is indicated at the top of the document. Please review this page periodically.

For any question regarding the use of cookies you may write to marketing@bytes.black. For the overall framework of the processing of your personal data, please refer to the Privacy Policy.

ARI - AI Made Really Easy
European low-code GenAI orchestration platform. Built for control, transparency and trust.
Black Bytes SA — Via Pretorio 13A, 6900 Lugano, Switzerland

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Cookies and tracking

We use technical cookies and — with your consent — analytics and marketing cookies to measure traffic and improve your experience. You can accept, refuse or change your choice at any time.

More info in the Cookies Policy →